We help brands cut through the noise and own narratives that matter - fueling growth and relevance through bold, strategic PR
About Hera Group
After nearly a decade in the franchise industry, we recognized a need for an agency that helps brands build real visibility, trust and traction with all stakeholders.
With a specialization in helping franchises and multi-location businesses, our earned media strategies are built to help your brand meet its marketing and business goals.
Why Hera?
Hera Group is named for Matt’s daughter, Hera. This is not just a namesake, but a reminder of what matters.
We’re building Hera Group with intent. To do work that delivers meaningful results, and helps clients grow through strategic, impactful communications.
Everything we do is through that lens: to intentionally create something thoughtful and lasting and to treat our clients like family.
Our Values
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Strategy First
Everything we do starts with strategy. Whether it’s a PR plan, pitch or influencer partnership, we lead with strategy to drive meaningful results and meet brand goals.
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Authenticity
We are true to who we are and the same goes for our partners. In franchising, it all begins with trust and we help brands communicate with clarity and consistency to build real connections.
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Integrity
We’re honest, consistent and do what we say we’ll do. We value lasting partner relationships and never take that for granted.
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Collaboration
We’re not a vendor, but a true partner. Working hard with you every day and taking pride in what we build together.
Contact us
Interested in working together? Fill out the form and we will be in touch shortly. We can’t wait to learn more about your business.